Job Summary:
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Job Title: Junior BDE/ Lead Generation Executive
Experience: 1 to 3 Years
Location: Madurai (Work from Office)
About SaaS Product: Bautomate is a rapidly growing SaaS platform offering intelligent business process automation solutions across industries. We combine AI, RPA, document automation, and workflow intelligence to streamline business operations. Join us and be a part of our exciting growth journey!
Job Summary: We are looking for a dynamic and enthusiastic Lead Generation Executive with 1 to 3 years of experience in B2B SaaS or technology product domains. You will be responsible for identifying, qualifying, and nurturing potential leads across global markets (primarily US, UK, Middle East).
Key Responsibilities:
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Research, identify, and generate new B2B leads using LinkedIn, Apollo, ZoomInfo, email campaigns, and cold outreach tools.
Understand target audience personas and map them to Bautomate’s product offerings.
Run outbound email and LinkedIn campaigns to generate qualified leads for the sales team.
Maintain and update CRM tools (e.g., HubSpot, Zoho) with accurate lead and pipeline data.
Work closely with the marketing and sales teams to align messaging and lead conversion.
Qualify leads through initial discovery calls or email interactions.
Track, analyze, and report weekly lead generation performance.
Required Skills & Qualifications:
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1–3 years of hands-on experience in lead generation for SaaS, tech, or IT services companies.
Familiarity with lead generation tools like LinkedIn Sales Navigator, Apollo, Lusha, Hunter.io, etc.
Good understanding of CRM tools and email marketing platforms.
Strong communication skills – both written and verbal. Basic understanding of SaaS products and market segments.
Ability to work independently and meet weekly lead targets.