GenAI-based mind and behavior transformation platform

Background

The client is based out of the Middle East, offering innovative platforms designed to boost the user experience, allow users to visualize their ideal lifestyle, and empower users to outline their actionable plans to attain them. The client faced certain technical and scalability issues with the current platforms and so approached us to build a smooth conversational AI system that helps end users harness the topic assessment, utilize insights, and delve deeper into imaginative aspirations without any hassles

They also required this agile system to communicate with end users about their life categories, questioning to foster dynamic exchanges and creative ideas, and so on.

Solution Implemented

  • Our team had regular discussions with the client to understand their vision, goals, and requirements with the AI system. We carried out deep market research to uncover value prepositions with key features.
  • Development of an AI system with a scalable architecture featuring resilient GenerativeAIs like ChatGPT, speech-to-text and text-to-speech APIs, Google Cloud, Stripe payment gateway, Zoom API, etc.
  • Creation of a responsive design that is compatible with all devices, making sure of instructive design for smooth feature access and adhering to advanced design principles.
  • Embraced microservices for modular backend solutions, efficiency, and optimal flexibility.
  • Deployment of MongoDB to handle big volumes of constructed data, excessive indexing for swift retrieval, and streamline data modeling.
  • Employment of AI-driven models for tailored recommendations and NLP for virtual interactions
  • Rollout on cloud infrastructure using CI/CD pipelines with monitoring tools and technologies for performance management

Outcomes

  • 45%

    Increase in user satisfaction

  • 55%

    Increase in operation efficiency

  • 53%

    Increase in data protection and compliance

The client was extremely happy with the performance of the platform. The integration of AI capabilities improved the platform, offering effective and personalized solutions to the users. The robust architecture and keen focus on compliance paved the way for trustability on the platform. Enhanced efficiency with real-time updates and smooth integration elevated engagement levels and performance of the platform.

  • Consulting

    FMCG (Fast moving consumer goods industry)

  • Technology Used



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